Joseph A. Irving, Senior Director

With over 25 years of hands-on experience in operations, management and marketing of seniors’ housing and senior care services, Joe works closely with community management to assure effective strategies and fulfillment of The Landing at Willow Grove’s mission to its residents and their families.


Crystal Morgan, Executive Director

Because of her passion and love for seniors Crystal Morgan joined The Landing at Willow Grove as the Assistant Executive Director prior to be promoted as the Executive Director. She has spent many years serving the senior population through home care services, skilled nursing homes and hospice. Crystal’s educational background is in Health Care Administration, Business Administration, Marketing and Medical Billing. When not at work she enjoys spending time with her family, traveling and volunteering in the community.

Crystal believes in open communication and therefore has an open door policy, your welcome to stop in to see her anytime.

Crystal’s philosophy is “The meaning of life is to find your gift. The purpose of life is to give it away”.

Terri Carr, Director of Sales and Marketing

Terri brings to The Landing at Willow Grove 26 years of experience working with seniors, their families and the staff that cares for them. She has worked in skilled nursing, home care, but has really found her home to be here at The Landing at Willow Grove working with those who need personal care and memory care. Terri has a strong background in sales and marketing as well as human resources.

When not at work she enjoys photography and is an NFL photographer for the Oakland Raiders for the past 15 years.

Terri’s personal philosophy is, “In serving others, we serve ourselves”.

Steven Katz – Dining Services Director

Steve has a culinary degree and Bachelor of Science from Indiana University of Pennsylvania and has been working in Senior Living dining for over twenty years. He resides in Harleysville, PA with his wife, Tricia, and their daughter, Victoria, who is a 2015 graduate of Temple University and their 2 dogs and 1 cat. In his spare time he enjoys tent-camping, attending antique car shows and is also an amateur chocolatier.

Yosha ReidYosha Reid: Director of Nursing

My first experience as a nurse came before I was a nurse at all. I was in middle school and missed a day to go to work with my Mother. That day I saw someone have a seizure and I felt helpless. I told myself I didn’t want to feel helpless when someone was in need of help again, this became my “why”.
       I’ve taken many paths in healthcare,some more challenging than others, today my passion and remembering my “why” has given me ten years experience as an LPN and now this position as the Director of Nursing here at The Landing. Maya Angelou said it best “My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style.”

Cathy FlynnCathy Flynn, Director of Memory Care

Cathy brings to The Landing at Willow Grove over 17 years of work experience working within the healthcare industry, with 6 of those years working in a managerial role. Cathy has prior work experience in both home care and assisted living communities, however, her greatest passion is working with those needing dementia care. Cathy’s educational background is in human services/case management. In her free time, she enjoys spending time with her children and friends, photography, and being outdoors.

Sherri LaughlinSherri Laughlin – Assistant Executive Director

Sherri’s passion for seniors and senior care started when she was a young girl.  Being the daughter of a single parent, she was raised by her grandparents.  Her most fond memories of childhood are of her walking hand in hand with her grandmother across the street for tea, cookies, and an evening of Lawrence Welk.

Over the last eighteen years, Sherri has dedicated her career to serving seniors in the skilled and personal care settings.  Her greatest joy is to deliver the highest quality of care, along with love and laughter, to those whom call The Landing home.

Sue SidmanSue Sidman – Director of Activities for Personal Care

Sue has been an activity professional for 17 years. She has over seen Skilled nursing, personal care, independent living and memory care. She has her certification with the National Certification Council for Activity Professionals. Sue is also certified as a Dementia Capable Care Instructor Programmer. She is a member of “PAPA” Pennsylvania Activity Professional Association. Sue is a volunteer with  “Wrapping Presence”

Randy TownsendRandy Townsend, Maintenance Engineer

I started my career as a technicain and worked for Honda for 5 years. Afterwards I worked for a roofing company and had a part-time position in janitororial services while attending Devry university for Computer Science.  Since then I have done many sides jobs that include windows, siding, carpet installation and many more useful trades. I started at The Landing at Willow Grove as a Maintenance Assistant in 2016.

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